The State of SAP HANA Report and e-book design for cloud infrastructure specialists, Centiq
The Centiq State of SAP HANA report is research and analysis into business case for organisations to sign up to use this cloud-based technology. The client required the report and ebook to be a lead generation tool and designed to present the insights in an appealing fashion.
Working with Positive Marketing, who wrote the copy, and using the theme of mountaineering, Graphics Monkey designed an infographic-lead piece, designed to stand out and be memorable.
The campaign launched in the first quarter of 2018 and is still on-going, but so far has delivered great leads and awareness for the client.