Design and marketing collateral update following the rebrand of Twickenham Stadium
Following a comprehensive rebrand of the stadium and also the partnership deal with British Airways, the branded collateral for Twickenham Stadium needed to be completely overhauled.
The campaign to redesign the many different pieces of branded collateral is still ongoing, so far we have created brand new site, and event spaces maps - for print and digital viewing, press and digital advertising, menus, social media assets, infographics, match-day stadium screen graphics, amongst other things. The new brand has a much more grown-up feel, using bold typography and a cleaner style than was previously used.
The new brand collateral is already paying dividends, particularly in assets such as the newly designed site and events spaces map, resulting in increased take up of event space bookings.
We’ve worked with Graphics Monkey for the last couple of years and have always felt a very valued client. Our briefs often have a very short turnaround time and Stuart always does a brilliant job of meeting our deadline requirements and interpreting our briefs with a consistently high quality of design.
Laura Jeffries, Twickenham Experience